Jimmy Choo opens new men’s boutique
Jimmy Choo have opened their new men’s boutique, replacing the old store in Burlington Arcade.
The new store is located in an historic Georgian townhouse on Dover Street, and sells a premium assortment of men’s accessories, bags and shoes.
The shops décor consists of vintage furniture, a marbled top, mirror edge bar, and a masculine colour scheme of charcoal, black and silver, with felt, tweed and zebra detail.
A small party is expected next week to celebrate the launch of the new shop, while a bigger party is also planned to coincide with the London Collections: Men shows in June.
WWD also understands that a big name DJ is scheduled to play at the event, although no one has been confirmed as of yet.