99acres.com to participate in Great Online Shopping Festival 2014 organized by Google
In an effort to boost the online sales in real estate, real estate portal 99acres.com has partnered with Google for Great Online Shopping Festival (GOSF) 2014. 99acres.com plans to offer over 300 exciting deals to prospective home buyers starting from 10th December to 12th December 2014. These deals will be given by more than 200 premier property builders from 20 cities.
GOSF initiated by Google in 2012 is a platform to encourage online shopping through big discounts and offers for a shorter period of time. The enthralling deals offered by 99acres.com will include a free Renault Duster, Plot pe Plot free, holiday package to Singapore, Thailand & Malaysia, Up to 20% off on Base Selling Price (BSP) per sq. ft.
In order to get the offer, consumers will first have to “unlock the deal” by providing their contact information. After this, a unique coupon code will be shared with them which they will have to present to the builder at the time of booking property to redeem the deal. Coupon code generation is absolutely free, all consumers have to do is show their interest in the deal and verify their contact information on 99acres’ deals page.
Ms. Sumeet Singh, Senior Vice President- Marketing, Corporate Communication and Alliances, Info Edge, said, “There is a big shift in consumer buying behavior. Consumers today are more inclined towards shopping online. This platform will provide exciting and exclusive deals, which will not be available otherwise. Each deal has its respective validity period which in some cases extends beyond the three days to a week or ten days.”
99acres.com has rich media about each property, including master plans, floor plans, e-brochures, and videos. These features help make it easier for prospective consumers to evaluate their home buying options.