After Gati, DTDC goes eCommerce way, how should its eCommerce clients react?

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After launching a specific arm for managing eCommerce logistics, courier service provider company, DTDC Courier and Cargo has now itself forayed into eCommerce by launching a web-store powered by Martjack.

Shop.dtdc.com is an initiative by DTDC Retail Limited a subsidiary of DTDC Courier & Cargo, and had gone live in August this year.

Like other majors who have recently forayed into eCommerce like CCAvenue and Martjack, DTDC too has chosen a marketplace model though focused towards gifting space, which is similar to logistics service provider, Gati’s Gaticonnect.com.

The company has made strategic tie-ups and business arrangements with a number of global players to provide delivery services in more than 225 countries around the world. For India delivery time is 2 – 3 days, for Dubai, Singapore and USA, it is 4 working days whereas for other countries its 8 days.

As such it is not charging any shipping charges for products to be delivered within India, but on few products shipping charges are being applied. Whereas international shipping isn’t free and charges are applied on the basis of location where the product is to be delivered.

A few of the products that are available on the website include sunglasses, sweets, accessories, watches, men’s wear, bags etc.

It is providing all types of online modes of payment and also payment via cheque. For the users who deposit the cheque and the order will be completed when the payment has been processed in the company’s account.

The store has been launched in a soft mode for now, and will be ready for an aggressive launch by December, thus the company has declined sharing any details.

Launched back in 1990’s, DTDC is based in Bangalore, and has 300 plus of its own offices, over 5,800 franchisees across the country. It was the first courier company to introduce the franchisee model in India.


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