Louis Vuitton open a new Maison flagship store

Louis Vuitton has opened a new Maison flagship store within the former Etoile, Rome’s first cinema.

As part of the luxury brand’s program to support the Italian film industry, the store includes a library and a screening room.

Built in 1907, the building in Lucina Square has been reinterpreted for luxury retail by architect Peter Marino, covering three floors with a Baroque-style interior and grand staircase resembling a film strip.



The Maison Etoile includes a book room dedicated to Italian film, as well as a 19-seat cinema, which will screen short films, documentaries and original creations.

Louis Vuitton’s film program, in collaboration with the Scuola Nazionale di Cinema del Centro Sperimentale di Cinematografia, aims to develop new talent with scholarships and academic programs.

Check out the video behind the Scuola Nazionale di Cinema del Centro Sperimentale di Cinematografia project here.

Share this:
Tags:

About Jessica Priston

Ut tellus dolor, dapibus eget, elementum vel, cursus eleifend, elit. Aenean auctor wisi et urna. Aliquam erat volutpat. Duis ac turpis. Integer rutrum ante eu lacus. Vestibulum libero nisl, porta vel, scelerisque eget, malesuada at, neque. Vivamus eget nibh. Etiam cursus leo vel metus. Nulla facilisi. Aenean nec eros.

  • Website
  • Google+
  • Rss
  • Pinterest
  • Instagram
  • LinkedIn
  • Vimeo
  • Youtube
  • Flickr
  • Email

Related News

  • Tommy Hilfiger to open an 11,000 square foot store

    American fashion retailer Tommy Hilfiger is to open an 11,000 square foot store at the intersection of Omotesando and Meiji Dori – two of Japan’s busiest streets. The store is filled with American-themed memorabilia, including an authe

  • Alibaba vs Amazon in an infographic
    Alibaba vs Amazon in an infographic
    July 01, 2014 5:50 am

    Alibaba vs Amazon? It’s tough to compare the two e-commerce companies given that each company subscribes to different business model. But that didn’t stop the guys at Smart Intern China to create an infographic comparing the two giants.

  • Amul products to hit US market soon
    Amul products to hit US market soon
    July 01, 2014 5:50 am

    Americans and the Indian diaspora there will finally get the \'Taste of India\'. Kaira District Co-operative Milk Producers Union popularly known as Amul Dairy has started production of three dairy products at its US plant located at Waterloo vill

  • Topman added a second Store in Covent Garden

    After the resounding success of its first premium concept store in Spitalfields, Topman has added a second edition to the ranks, opening in Covent Garden over the weekend. Curated by Topman’s Gordon Richardson and B Store’s Matthew M