Koovs Takes Aim At UK Signs Deal With N Brown

Online Indian fashion retailer Koovs has signed a deal with N Brown Group to offer its range through its plus-size Simple Be label, marking its first foray into the UK market.
 
The deal sees Koovs creating a collection for Simply Be from December onwards under its Koovs Private Label young fashion line in larger sizes. The deal is set to kick off with a capsule collection this Christmas season and will be followed by a more extensive range of products for Spring 2018, set to launch next March.
 
“We are absolutely delighted to be working with N Brown and to bring the Koovs young fashion brand to the UK with Simply Be, a brand that celebrates and empowers all women, whatever their size, through fun and exciting fashion,” said Mary Turner, head at Koovs.
 
 
The label’s launch in the UK market marks the London-listed online Indian etailer latest step to strengthen its international presence after facing a number of struggles in its domestic market due to the Indian governments demonetisation programme.
 
Koovs reported pre-tax losses to 19.3 million pounds for the year ending March 31 compared to a 16.7 million pounds loss in 2016 as the company was hit with lower margins and higher costs. In addition to launching in the UK, Koovs also announced its signed a deal with UAE retailer Souq.com to offer its Private Label collection in the Middle East.
Share this:
Tags:

About Jessica Priston

Ut tellus dolor, dapibus eget, elementum vel, cursus eleifend, elit. Aenean auctor wisi et urna. Aliquam erat volutpat. Duis ac turpis. Integer rutrum ante eu lacus. Vestibulum libero nisl, porta vel, scelerisque eget, malesuada at, neque. Vivamus eget nibh. Etiam cursus leo vel metus. Nulla facilisi. Aenean nec eros.

  • Website
  • Google+
  • Rss
  • Pinterest
  • Instagram
  • LinkedIn
  • Vimeo
  • Youtube
  • Flickr
  • Email

Related News

  • Karl Lagerfeld is plans to launch his first flagship store in UK

    Karl Lagerfeld is planning to launch his first flagship store in UK on one of the major shopping streets in West End of London, 145-147 Regent Street. Expected to open its doors on March 14, the brand new store will be the luxury fashion designer&

  • Smiggle to opens a new store in Brighton

    Australian stationary retailer Smiggle has opened a new store at Churchill Square shopping centre in Brighton as it continues its expansion across the UK. The store, which sells colourful stationary for 6-13 year-olds, will mark the firms first op

  • H and M open first standalone UK store

    The H&M-owned Cheap Monday which prides its self as selling “high level design at a low price” is to open its first standalone UK store today on London’s trendy Carnaby Street. The clothes retailer- which currently has conc

  • H&M opens new Texas flagship Store
    H&M opens new Texas flagship Store
    July 01, 2014 5:50 am

    The newest H&M store in the state covers 24,000 square feet and stands in Austin at The Domain – a high-end retail complex. The store will stock menswear, womenswear and childrenswear with separate areas for accessories, maternity wear