StalkBuyLove, the Delhi based online fashion brand for women apparel, raised an undisclosed amount of funding from a group of around ten international investors including Mato Peric,who is the former CEO of Rocket Internet’s global e- Commerce portfolio. The funds will be utilized to scale up the talent pool, have a stronger supply and fulfillment structure along with accelerating its growth.
“With an average discount rate of only 5% we are following an entirely different strategy than any other E-commerce company
in India – and it has proven to be the right approach for us. We focus entirely on our customers’ needs and believe in the combination of art, craft and science to grow StalkBuyLove.com into a new power brand in the Indian fashion industry
.” – Tushar Ahluwalia said in a statement.
StalkBuyLove was founded in 2013 by Rocket Internet
alumni Tushar Ahluwalia, Nishrit Srivastva, Aashna Chopra and Shikha Ahluwalia. Tushar completed his studies from London School of Business.The startup provides fashion inspired from International trends at affordable prices in India and abroad. The products it has to offer include dresses, tops, jackets, jumpsuits, skirts, trousers, blazers and shirts among others.
The startup is operating in Delhi, Berlin and London. The company claims that its consistency in maintaining a unique and timely supply structures along with fashion competence is what makes them different and attracts investors and customers alike. The company designs all its apparel in-house and inspired from international catwalks and trends.
The startup is directly competing with online marketplaces and fashion eCommerce stores like Myntra
and women apparel focused private labels like FabAlley. Although the company does not consider these as competition.