Line India business head Damandeep Singh user acquisition head quit to start their own venture

Instant messaging and voice call app LINE's India business head Damandeep Singh and user acquisition head Rajat Gupta have quit the Japanese company to start their own venture in content consumption space 

 
 
 
"Over the past couple of years, Rajat and I got a chance to see a lot of business models explode on the mobile front in the Japanese and Korean market. No one monetises mobile like the way it happens in Japan. We identified some unique opportunities that can be beneficial to the Indian market, with a bit of a desi touch, and there exists a gap in the market right now on content consumption. So we tried to address that in our new business," Singh told TheTradeBoss. 
 
 
"Right now we have bootstrapped this, but we are talking to a number of funds for Series A capital," he said. Singh and Gupta will roll out their first product, a content-based app, by the end of this month. The duo took about three months to shape their idea for the product. 
 
 
Singh did not divulge more details about the product, but said since it was a content-based app, they would not want "the consumer experience to be broken because connectivity is missing or slow".
 
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