Zopper plans expansion to more than 30 cities, brings hyper local markets to the fore

Hyper local mobile marketplace Zopper,  funded by Tiger Global, is all set to expand its operations to over 30 cities in India, while hosting over 250,000 offline and 2,000 online retailers. With 500,000+ app installs, Zopper claims to be the largest hyper local marketplace in the country.

The app is seeing impressive number of downloads in cities such as Mumbai, Bengaluru, Pune, Hyderabad, Chennai, Kolkata, Gurgaon, Noida and Ahmedabad. Hyper local marketplaces serve well for product categories such as mobiles, laptops, tablets; consumer goods like washing machine, home theater and refrigerator, power banks, and audio speakers, etc. These are the top searched categories on the app, reflecting the consumer confidence on local stores.

Zopper-plans-expansion-to-more-than-30-cities-brings hyper-local-markets-to-the-fore

Neeraj Jain, Co-Founder and CEO of Zopper, said, “While the last few years belonged to e-commerce, the future belongs to hyper local markets where local discovery is powered though mobile apps like Zopper. This shift is being brought about because of a growing trend of mobile devices and shrinking delivery times.”

Joining the club of Make in India, Zopper pioneered the concept of hyper local marketplace, identifying it as the preferred route for shopping. The Internet-empowered, price-sensitive Indian consumers are driven by ROPO (research online, purchase offline), helping fuel the growth of hyper local markets. Zopper helps its users find the best local deals by providing a price and product comparison service.

Zopper is expanding its footprint by getting large-format retail stores interested in the app. The company recently announced a tie-up with The Mobile Store, which will help minimize the risk of a credit purchase, return problems and warranty issues for users. Consumers would get the advantage of fast delivery as well as easy returns.

Share this:
Tags:

About Jessica Priston

Ut tellus dolor, dapibus eget, elementum vel, cursus eleifend, elit. Aenean auctor wisi et urna. Aliquam erat volutpat. Duis ac turpis. Integer rutrum ante eu lacus. Vestibulum libero nisl, porta vel, scelerisque eget, malesuada at, neque. Vivamus eget nibh. Etiam cursus leo vel metus. Nulla facilisi. Aenean nec eros.

  • Website
  • Google+
  • Rss
  • Pinterest
  • Instagram
  • LinkedIn
  • Vimeo
  • Youtube
  • Flickr
  • Email

Related News

  • Cashback site Cashkaro now offers restaurant discounts

    India’s e-commerce market looks large and lucrative enough from the outside, but insiders know it is very challenging. In fact, the number of e-commerce sites and businesses is growing so fast here today that the competition is cut-throat. This

  • What is Viscose Material? Advantage and disadvantage of viscose.

    Viscose is a unique form of wood cellulose acetate used in the nnmanufacture of a number of different products. This includes items for nnthe medical industry, though it is perhaps most common as a major nningredient in the production of the fabric r

  • Honda launches new CBR 250R bike
    Honda launches new CBR 250R bike
    July 01, 2014 5:50 am

    New Delhi: Honda Motorcycle & Scooter India (HMSI) launched a new edition of its global sports performance bike CBR 250R priced between Rs 1.56 lakh and Rs 1.86 lakh (ex-showroom Delhi). The 2013 edition CBR 250R is available for sale across a

  • Zara has opened store at Ambience mall, Gurgaon

    Zara, has opened its new store at Ambience mall, Gurgaon. Spread over 28,000 sq.ft. across two floors the store has taken the space earlier occupied by Debenhams. With this Zara now has twelve stores in India. It is present in 86 countries with