launched as an online shopping rewards platform for ecommerce consumers is launched as an online shopping rewards platform for ecommerce industry in India. Cazbak is an online loyalty based website which redirects users to their intended retailer and in turn rewards them back with a certain amount of their spending as cash back. For this Cazbak has partnered 45 Indian ecommerce websites like Yatra, MakeMyTrip, Dr.Batra's, Indiatimes Shopping, Lemontree Hotels, Shoppers Stop, Travelocity, Disney, Times Jobs, Jet Airways, and Cazbak has launched simultaneously in US and India.

If a user buys a watch worth Rs 1000 from a Cazbak partner store who is offering 5 per cent cash back, the user gets Rs 50 as cash back from the store. Almost all major merchants and online retailers offer similar cash back discounts ranging from 3 per cent to up to 20 per cent. Once having enough funds accumulated in the account, a user can request the payment via check or PayPal. Cazbak passes on around 75 per cent to 90 per cent of the affiliate commission they earn to the users. Once the user reaches a minimum limit of Rs.500, he can ask a payout through PayPal or cheque.

“Indian e-commerce industry is growing at a fast-ever rate and is expected to grow exponentially in near future. We at Cazbak realized the potential of this vast domain and the untapped market of affiliate marketing. There are a handful of websites in the USA and UK which works on similar business model. The idea is impressive and after some extensive research we realized that it can be a very new and unique concept for the fast-ever-growing Indian e-commerce industry. We are sure the idea will be widely accepted in India and will become a great one stop source to help Indian consumers save extra money while shopping online,” Rauf Saiyed, founder, has told

The company is based out of Vadodara, Gujarat and apart from Saiyed, the team includes five people. The company plans to add further services of Gift Card and Debit card payment services in the US market. “In India we will add product and coupon catalogue shortly. We are also exploring new ways and methods through which we can make payments to users,” added Saiyed.

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