Dick Smith has announced the launch of its new shopping app, which allows consumers to shop directly from the retailer’s catalogues and print ads by scanning QR codes.
The Australian electronics retailer has launched its new mobile app with the ability to purchase sale items from newspaper ads, in-store flyers as well as its print catalogues. It’s timed to offer customers the ability to skip the Boxing Day rush, with the retailer also announcing an early start to its Boxing Day promotions – with discounts available online from 6pm on Christmas Eve.
CEO Nick Abboud believes this initiative will provide Dick Smith customers with more options when it comes to shopping during this peak holiday period.
“We want to offer customers a way to shop that best suits their needs, whether that’s in store, online, via Click and Collect or now via our mobile app.
“For the first time this year, Dick Smith customers can now choose to skip the checkout line completely on Boxing Day. Instead of spending time in a queue, they can pick up a flyer in store, go have a coffee, put their feet up and make their Boxing Day purchases from their mobile phone. It’s just another option we’re offering customers, in addition to the existing online and in-store shopping experience.”
The app is available for both Android and iOS devices, with a range of discount on offer across the retailer's product range.
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