InStitchu has announced to open a new office in South London

Australian-based pureplay tailor, InStitchu has announced its next step in an ongoing growth strategy. By opening a new office in South London, the brand intends to begin targeting British consumers.

InStitchu differentiates itself by producing tailored suits for men at affordable prices – the model has been successful enough to allow its Founders to raise enough funds to purchase bespoke shoemaker Mantorii. Now it’s headed to the UK.

“British men are known for their sartorial style, so we’re confident that are made-to-measure only tailor business will be extremely well received in the UK,” Co-Founder Robin McGowan said.



The new UK branch of the business was set up by 23-year-old Norfolk entrepreneur Elliot Suiter, around the beginning of the year. The website is already accepting orders, which Suiter hopes to total more than 3,000 over the next three years.

Suiter says he’s also interested in opportunities for pop-up shops or even a fully-fledged store.

“There is a massive demand at the moment for customisation,” Suiter told EDP24. “Because of how much variety there is out there, people want their things to be personal to them. Meanwhile, men’s fashion is growing at a rapid rate. The combination of these two areas means that there is a genuine demand for tailored suits. Formal wear is certainly becoming more fashionable for younger people.”

Share this:
Tags:

About Jessica Priston

Ut tellus dolor, dapibus eget, elementum vel, cursus eleifend, elit. Aenean auctor wisi et urna. Aliquam erat volutpat. Duis ac turpis. Integer rutrum ante eu lacus. Vestibulum libero nisl, porta vel, scelerisque eget, malesuada at, neque. Vivamus eget nibh. Etiam cursus leo vel metus. Nulla facilisi. Aenean nec eros.

  • Website
  • Google+
  • Rss
  • Pinterest
  • Instagram
  • LinkedIn
  • Vimeo
  • Youtube
  • Flickr
  • Email

Related News

  • Karl Lagerfeld is plans to launch his first flagship store in UK

    Karl Lagerfeld is planning to launch his first flagship store in UK on one of the major shopping streets in West End of London, 145-147 Regent Street. Expected to open its doors on March 14, the brand new store will be the luxury fashion designer&

  • Smiggle to opens a new store in Brighton

    Australian stationary retailer Smiggle has opened a new store at Churchill Square shopping centre in Brighton as it continues its expansion across the UK. The store, which sells colourful stationary for 6-13 year-olds, will mark the firms first op

  • H and M open first standalone UK store

    The H&M-owned Cheap Monday which prides its self as selling “high level design at a low price” is to open its first standalone UK store today on London’s trendy Carnaby Street. The clothes retailer- which currently has conc

  • H&M opens new Texas flagship Store
    H&M opens new Texas flagship Store
    July 01, 2014 5:50 am

    The newest H&M store in the state covers 24,000 square feet and stands in Austin at The Domain – a high-end retail complex. The store will stock menswear, womenswear and childrenswear with separate areas for accessories, maternity wear