In this age of global competitiveness, the consistency to honor age-old commitments with exacting standards of quality is the rarest to find. And the one who balances both with elan emerges as a legend. Ever since its inception in 1957 by Shri M.L. Diwan, the legendary Diwan Saheb has been very true to its commitment of taking men's fashion to a new high. Of blending modernity with ethnicity and creating an extraordinary league of male haute couture as never witnessed before. And this legacy has been carried forward with untold perfection till date by the worthy successors, Mr. Sudhir Diwan, Mr. Surinder Diwan, Mr. Amit Diwan, and Mr. Sumit Diwan. It started out as an endeavor to provide the fashion conscious male with an enviable range of apparels that suit not only the occasion but also his mood, personality and image.